Despite the manufacturing industry being critical to a functioning society, many companies are feeling the pressure of a dwindling workforce, particularly in the aftermath of the COVID-19 pandemic. Many workers are facing retirement, and there is a shortage of qualified workers entering the industry. This means that manufacturing companies are faced with the challenge of effective and strategic hiring practices. Here are a few tips for hiring top-tier talent with long-term potential:
Marketing Strategies
Manufacturing roles aren’t often “pretty,” but that doesn’t mean you can’t market this industry well! The manufacturing industry includes a vast array of unique and highly skilled roles, whether that’s in tool and die making, programming equipment, or crafting precise and specialized products. Showcasing the versatile roles and diverse products can increase the appeal of a position within the manufacturing industry.
Outreach
Many misconceptions still exist about how manufacturing companies’ function, what the requirements are to be employed within this industry, and what the job prospects are. Engaging in meaningful outreach can help spread the word about the diverse opportunities and positive job outlook within this industry. This can include strategic social media posts or in-person outreach at high schools, community colleges, etc.
Prioritize Potential
Research shows us that a majority of the manufacturing workforce is aging out, meaning there’s a demand for new, younger talent to take their place. Often, this means that hiring strategically involves working with younger individuals who may not be fully trained or certified. A hard worker with a talent for tools and equipment can sometimes be a perfect candidate for an apprenticeship or entry-level role because there’s room for growth and training. Prioritizing the potential of these workers helps to develop a strong workforce with a desire to deepen their knowledge and obtain new skill sets.
Solicit Input from Current Employees
Your current employees can be a great resource as you plan how to attract new talent and make your workplace as appealing as possible. Ask for feedback, whether anonymous or otherwise, so that your employees can give honest and transparent suggestions for your workplace, including improvements that can be made. This allows you to make more informed decisions regarding benefits or workplace policies and shows incoming employees that you care about the people who work for your company and value their perspectives.
Bopp Busch has always understood that a key part of our success for the past 75 years is our employees. We continue to recruit the motivated workers that share our commitment to our customers. Our services include stamping, toolmaking, welding, e-coat paint, general assembly, and design services. To learn more about Bopp Busch and our capabilities, contact us today.
